What is tumblr and how is it used?

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What is Tumblr?

Definition: Tumblr is a blogging & social truyền thông media tool that allows users khổng lồ publish a "tumblelog", or short blog posts.Tumblr"s major differentiator is the free-khung nature of the site and the ability of users lớn heavily customize their own pages. This is the exception lớn the rule, as nearly all other social networks have standardized protệp tin pages with limited design flexibility.

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A multi-purpose network

Tumblr"s lachồng of limiters or rules on the forms và types of content that are created, as well as the design of the page where such content is posted, defies a singular definition. The company itself says Tumblr is both easy to use và hard to lớn explain, due to lớn content ranging from text and .gif files to music và videos that address specific bạn groups, subcultures, businesses, social issues and other concerns. Ecommerce stores are certainly included in this wide-ranging menu.

Tumblr"s overall flexibility is an attractive feature for ecommerce store owners who want lớn create a specific look, focus on details of thiết kế or strongly emphakích thước their br&. The social media aspects of Tumblr mean that nội dung is liked & shared, and a business page is easily followed by interested Tumblr users.

How is Tumblr used?

Getting a page set up on Tumblr is similar to other social media networks. Users sign up for an account by providing an email address as well as creating a password, username and a URL for the page. URLs can be changed in perpetuity, but this can lead to lớn a negative impact on SEO - it"s best khổng lồ take the time và find a URL that will work for a store at first.

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The thiết kế of a page can either be custom built or chosen from a menu of pre-existing themes that can be found both on Tumblr and through outside websites. Furthermore, the majority of these premade themes can be adjusted in terms of frame form size, color & many other variables. An assortment of images, including an ecommerce store owner"s hàng hóa photos và biệu tượng công ty, can be incorporated inkhổng lồ the page. A store page should take advantage of available opportunities khổng lồ present these related images and to lớn link khổng lồ the actual ecommerce site.

The dashboard is the main method for adding content to a Tumblr page. This functions as a nội dung posting tool for nearly all types of text as well as graphic and đoạn Clip files. Users can view their own posts in both the theme chosen for their page as well as in an editable format. Posts from Tumblr pages a user follows are also seen on the dashboard, where they can be liked or reblogged. The number of other pages followed will directly correlate to the amount of content flowing through the dashboard.

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Just lượt thích any other social media site, a Tumblr page should be linked on a merchant"s main ecommerce site & on other social truyền thông accounts as appropriate. The opposite is also true: The about section of a Tumblr page should link to the main ecommerce site, as well as khổng lồ other profiles on social networks.


Chuyên mục: Marketing
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